22 May 2025
From conversation to care: Improving patient-centred outcomes through conferences
What do conferences in the healthcare space involve, and how do they contribute to tangible, meaningful change for patients?
An act of Synthesis
Our team consists of incredibly talented writers who occasionally like to share their thinking and expertise. Find out more in our articles below.
16 May 2025
The case for patient ambassadors: Why they matter and how to integrate them into healthcare
Patient ambassadors play a vital role in healthcare by offering emotional support, sharing lived experiences, and raising awareness of clinical trial opportunities. This blog explores the rise of ambassador programmes, their impact on patient wellbeing and treatment outcomes, and the challenges of integrating peer support into clinical care.
9 May 2025
Your words matter: Using positive language to enhance patient outcomes
Discover the nocebo effect, where negative expectations can trigger real side effects, and shares evidence-based strategies to help HCPs use language that empowers, educates, and improves the patient experience.
1 May 2025
Improving direct patient access to clinical trials
Discover how the healthcare industry can empower patients with the resources and knowledge to access relevant clinical trials and make informed decisions about participation.
1 May 2025
Educating healthcare professionals for patient-centred care
Today’s medical education ensures practitioners deliver high-quality, evidence-based care. But are healthcare professionals equipped with valuable content and resources to foster collaborative patient-focused discussions driven by trust and mutual respect?
14 April 2025
Behind the psychology of patient engagement: How to unlock motivators and overcome barriers
Patient engagement is transforming healthcare, but what drives individuals to take an active role in their care?
11 March 2025
The power of gap analyses in driving medical discovery
Despite the rapid advancements in healthcare research, critical gaps in knowledge remain—especially in rare diseases. How can we identify and address these gaps to drive meaningful progress?
19 February 2025
Understanding patient experiences in clinical trials: Should exit interviews be considered essential?
How do clinical trial exit interviews shape patient-centric research, and should they be standard practice?
5 December 2024
Transforming the rare disease landscape: The essential role of patient advocacy groups and pharma
Discover how patient advocacy groups (PAGs) are transforming rare disease research by bridging the gap between patients, caregivers, and the pharmaceutical industry. Learn more about their mission to improve healthcare outcomes and how the pharmaceutical industry can collaborate to develop life-changing therapies for those most in need.
7 November 2024
Patient insight-led drug development: Ensuring patients are at the centre of clinical trial design
Discover how patient insight-led drug development ensures patients are at the heart of clinical trial design. Learn how integrating diverse patient feedback can enhance trial accessibility, improve outcomes, and drive true patient-centricity in healthcare.
18 February 2025
Patient-Reported Outcomes (PROs) — what they are and why they matter
Patient-reported outcomes (PROs) are crucial in modern healthcare, providing direct insights from patients about their health status, which helps align medical research and development with patient needs.
18 September 2024
Building health equity: How can we mitigate barriers to diverse clinical trial participation?
As the medical industry strives to promote health equity, addressing the lack of diversity in clinical trials has become a key priority. Despite progress, many groups remain underrepresented. This underrepresentation affects the efficacy and safety of treatments for these patients.
6 August 2024
Empowering voices: The rise of patient-authored publications in healthcare
With a notable rise in patient contributions in medical journals, discover the benefits of incorporating patient perspectives into scientific publications and how this approach shapes a more inclusive and effective healthcare landscape.
11 July 2024
Embracing patient perspectives: A catalyst for advancing healthcare outcomes
Embracing patient perspectives revolutionises healthcare by fostering patient engagement, tailoring treatment solutions, and innovating care.
4 June 2024
Health literacy: The gatekeeper for patient health outcomes
Discover how health literacy acts as a critical gateway to patient empowerment and improved healthcare outcomes.
30 April 2024
What motivates patients and caregivers to engage in health research?
Explore the multifaceted motivations behind patient involvement and how it shapes the future of health research. Dive into the heart of patient-centric innovation and learn how Synthesis is leading the way in fostering meaningful connections between patients and the healthcare industry.
4 April 2024
Identifying representative patients in healthcare: Why – and how – you should communicate a diverse patient voice
Learn how embracing diverse patient perspectives is revolutionising research, enhancing equality, and tailoring healthcare outcomes to meet the unique needs of every individual.
4 April 2024
The power of patient partnerships: Why you should publish patient engagement outputs
Publishing the insights from patient partnership collaborations is a crucial step for pharma companies to revolutionise the pharmaceutical industry's approach to patient engagement.
3 April 2024
Unlocking the power of co-creation: Patient communities and pharma
Patient engagement is no longer a ‘nice-to-have’ but a fundamental ‘must-do’ for pharma in an ever-increasing patient-focused future.
4 April 2024
6 ways your medical manuscript could benefit from medical writing support
As specialists in writing for the medical field, medical writers are perfectly placed to help overcome the publishing challenges facing clinicians and scientists.
4 April 2024
8 reasons why journals may reject your manuscripts
Why do so many manuscripts fail to make it to the peer review process, and how can you ensure your manuscripts stand the best possible chances of successful submission?
